We all have a need for attention. Whether it be through a physical touch, verbal praise or just mentally knowing someone is interested in you. I know this sounds like a dating post but I assure you its not, I am far from the expert in that field as some of you know.
With the surge of social media, attention is a rare commdodity in todays society. Everybody is vying for your attention. Companies and their commercials(think Super Bowl), the various social media sites(If you’re like me they all have my attention, twitter, klout, facebook, google+..), politicians all telling you want they think you want to hear, news networks and the list goes on.
All of these groups understand the more attention they grab, the stronger the influence they have. Please “like” our page on Facebook! Sound familiar? If you’re like me, it seems like everyday I’m getting a new request to like something I know nothing about. But this transformation in society begs the question, “What does this mean for me?” …
ADAPT OR BE DESTROYED
Survival of the fittest. Adaption is the key to success during time of change and stress. And if ever the job market has changed and stressed, it’s Now. So how have you changed? Adapted? How fit are you to grab the attention you want?
As the job seeker, you are seeking attention of the people who have what you want, the job, career, pay raise etc. So, in the new economy if we want to beat it, we have to adapt and evolve. Assume the old rules and ways are obsolete. Companies have stopped reading resume’s online, no more paper applications and no more newspaper ads.
What do you do? 3 New ways to grab Attention…
1. Hit the Pavement – This tip isn’t really new, it’s just rarely ever used now a days. With everyone putting their resume’s online and applying to the companies job archives you rarely see this tip in action. Pick your top 5 companies that you have already submitted a resume’ or application to and just show up a few days later. Be dressed to the nines, smile and ask “Is the hiring manager here?” It’s even better if you have the name of the person and then I would advise asking for them by their first name. Because very few people if any take the time to come in person and you already know the name, the receptionist will most likely assume you know the manager and get them for you. Now you have a wonderful opportunity to make a great first impresssion and show how much more dedicated, persistent and creative you are than the others. I can’t tell you how many times this has worked for me.
2. It’s all about Value – Many people use the word “networking” but few actually connect on this concept. People think that getting business cards or exchanging contact info is networking and it’s not. It’s literally one of many steps in the process. For those of you that have exchanged contact info with people that are connected or ones that you would like to work with you need to follow up with them and use this. For those of you that haven’t start right away. The next time you get introduced to someone or get a business card, strike a conversation up about their business, ask questions and figure out what they value most in their business or the biggest problem they’re having and help them solve it before you ask for anything. How do you solve it? Do research, send them a contact of someone you know who can help them, email them an article you found and say “Thought you’d like this, hope you’re well.” And when the time is right ask them for help or an interview or whatever it may be.
3. The Video Resume’ – This is the future of resumes. If you do it now, you WILL be a head of the curve. Make a video of yourself and you are pretty much explaining exactly what’s on your resume’. Start with your personal info, smile, show how personable you are and then move into your experience and what you look forward to doing. Send it in an email, a facebook message, post it to your LinkedIn profile etc.
“The wise adapt themselves to circumstances, as water moulds itself to the pitcher.” – Chinese proverb
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By Christopher Sankey